Pros:

• Completly free to start with
• Open source
• Well supported and documented
• Flexible
• Scalable
• 100% customisable
• Powerful
• Creates eCommerce pages for you
• Countless payment gateways and payment options to choose from

Cons:

• Some plugins / extentions you need to pay for
• Plugins can slow site down
• Setting up some plugins can be a bit tricky
• Can be difficult for people who are not tech-savvy or newbies to use
• Need to keep website updated / maintained

Pros:

• Online support
• Plenty tempaltes and design to choose from
• Great for smaller eCommerce websites
• Fairly easy to use
• Blogging feature
• Mobile Apps

Cons:

• Costs money just to start an online store
• Charges a fee for every transaction made
• Limited to what standard features can offer
• Page speed can be slow
• Not suitable for large websites
• Ease of use of the web editor

Pros:

• Cloud-based so you dont need to update or maintain your website.
• Easy- to use and setup
• Plenty of designs and tempaltes to choose from
• Flexible
• Scalable
• 24/7 support
• You can add unlimited amount of products
• Provide web hosting

Cons:

• Costs money just to start an online store
• Charges a fee for every transaction made
• Limited to what standard features can offer

Pros:

• Automatic backup of the website
• Easy to use and setup
• Plenty of designs and tempaltes to choose from
• Flexible
• Ability to add animations easily

Cons:

• Costs money just to start an online store
• Templates are difficult to change
• Page speedand loading times

WooCommerce

• Free
• $10 - $20 / month - web hosting
• * plugins are either free or have paid versions

Read more

Squarespace

• $16 / month - Personal
• $26 / month - Business
• $30 / month - Basic Commerce
• $46 / month - Advanced Commerce

See full pricing

Shopify

• $29 / month - Basic Shopify
• $79 / month - Shopify
• $299 / month - Advanced Shopify

See full pricing

Wix

• $4 / month - Connect Domain
• $8 / month - Combo
• $12 / month - Unlimited
• $24 / month - VIP

See full pricing

Conclusion

Personally, if I had to choose one, WooCommerce comes out at the top. It is an absolute beast of a monster platform. It comes kitted out with tons of features and customisations. If you can think it, WooCommerce will have a plugin for it. Plus, a big draw-card for me is it's free to start.

Share your comments and thought below. I would love to hear what your options are.